AiMOGA and Chery Auto Group Drive Next-Gen Retail with Humanoid Robots
AiMOGA, in collaboration with Chery Auto Group, hosted its first Partnership Conference at the Beijing Capital International Convention Center. The event welcomed over 3,000 automotive dealers, marking a significant milestone in scaling humanoid robot retail solutions worldwide.
Automotive + Humanoid Robots: A Global Tech Shift
Automakers across the globe are rapidly investing in embodied AI. The convergence of “Automotive + Humanoid Robots” is emerging as a transformative strategy for intelligent services. Leading OEMs like Tesla, Toyota, and XPENG have revealed their own plans. Market forecasts suggest humanoid robotics could surpass €50 billion by 2035.
In April 2025, AiMOGA became the first project in China to deploy humanoid robots at scale, delivering 220 units globally. These robots integrate Chery’s autonomous driving and smart cockpit systems with AiMOGA’s proprietary model, CheryGPT, providing stable mobility, multimodal understanding, and commercial-ready interaction.
From Trial to Deployment: Impact in Dealerships
AiMOGA robots are already active in dealerships, welcoming visitors, showcasing models, and assisting with inquiries through six-directional walk-around demonstrations. Trials show they boost lead conversion while reducing front-desk workload.
The first humanoid robot, “Mornine,” deployed in Malaysia and Hong Kong, highlights AiMOGA’s international readiness and supports plans for broader global expansion.
Commercial Momentum Builds
Over 3,000 dealerships and partners attended the Beijing conference, participating in live demonstrations and presentations that highlighted how humanoid robots improve customer experience and operational efficiency. AiMOGA’s “smart showroom companion” concept was widely embraced as a competitive differentiator.
A Platform Designed for Global Expansion
AiMOGA’s strategy blends core hardware and software reuse with scenario-specific AI algorithms. Its roadmap includes:
- Retail deployment in the automotive sector
- Expansion to shopping malls and service centers
- Future integration into households for daily assistance
These initiatives are backed by engineering strength, supply chain capability, and AI orchestration expertise.
From Concept to Reality
Once a vision of science fiction, humanoid robots are now active in real-world retail. AiMOGA is reshaping dealership experiences—from customer greetings to backend integration—signaling the next era of intelligent automation.
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